After comparing and contrasting the main product with the ancillary tasks we found that the products were successful in creating synergy due to the repeated uses of the protagonist Tommy and similar fonts and layouts in order to form an association with the products and make it more recognisable.
The only technique which was not carried through was the use of dark backgrounds and colours in the trailer compared to a lighter palette used on the poster and the magazine cover, however we found that the use of white colours in the trailer would not be appropriate as it would not reflect the action genre and make the trailer appears less dark and gritty in reference to the plot.
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